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BOOK SUMMARY :

The definitive book of branding is a great primer on the many different perspectives approaches and specialty areas that make up this vibrant field its rare to find this diversity of thought from top branding experts all in one placethe definitive book of branding is a great primer on the many different perspectives approaches and specialty areas that make up this vibrant field its rare to find this diversity of thought from top branding experts all in one placethe definitive book of branding by kartikeya kompella format kindle edition change price 2600 write a review see all buying options add to wish list search sort by top rated filter by all reviewers all stars all formats text image video there was a problem filtering reviews right now please try again later with the growing body of knowledge on branding there are now more facets of branding that brand custodians need to know than ever before a unique compilation of branding experts the definitive book of branding addresses the needs of branding professionals across the worldthe definitive book of branding 615 likes a must read book for senior marketing professionals and mid level professionals who want to move up the

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