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BOOK SUMMARY :

Texts focusing on social psychology first emerged at the start of the 20th century the first notable book in english was published by mcdougall in 1908 an introduction to social psychology which included chapters on emotion and sentiment morality character and religion quite different to those incorporated in the field todaysocial psychology is the scientific study of how peoples thoughts feelings and behaviors are influenced by the actual imagined or implied presence of others in this definition scientific refers to the empirical investigation using the scientific methodthe terms thoughts feelings and behavior refer to psychological variables that can be measured in humansaccording to psychologist gordon allport social psychology is a discipline that uses scientific methods to understand and explain how the thoughts feelings and behavior of individuals are influenced by the actual imagined or implied presence of other human beings essentially social psychology is all about understanding how each persons individual behavior is influenced by the social social psychology definition is the study of the manner in which the personality attitudes motivations and behavior of the individual influence and are influenced by social groupswhat is social psychology social psychology is the scientific study of how peoples thoughts feelings and behaviors are influenced by the actual imagined or implied presence of others allport 1998 by this definition scientific refers to the empirical method of investigation

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