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Valuation Of Intellectual Property And Intangible Assets PDF, ePub eBook

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BOOK SUMMARY :

However i am a senior manager at a company whose value is almost 100 dependant on our intellectual property and intangible assets and this book has been my guide in setting policy i take it with me on every plane flight about every two weeks and re read a sectionnevertheless the role of intellectual property rights iprs and intangible assets in business is insufficiently understood accounting standards are generally not helpful in representing the worth of iprs in company accounts and iprs are often under valued under managed or under exploitedvaluation of intellectual property and intangible assets gordon v smith russell l parr this book is designed to simplify the process of attaching a dollar amount to intangible assets be it for licensing mergers and acquisitions loan collateral or investment purposesvaluation of intellectual property and intangible assets contains up to date information on market value and accounting value capitalization licensing and royalty rates domain name valuation embryonic technology valuation and university technology transfersthis book is designed to simplify the process of attaching a dollar amount to intangible assets be it for licensing mergers and acquisitions loan collateral or investment purposes in plain english the authors answer key questions such as what is intellectual property how do i identify it they also provide examples of how to exploit it and methods for determining the economic

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